The answer is simple –?inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot penalize your site for any […]

The?importance of anchor text?with respect to a linking strategy cannot be overstated. Backlinks are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, linking candidates will use the company name as anchor […]

Increase your ranking by creating the best ad campaign ever and use this video as a simple reference for Pay Per Click. This is a video tutorial about Pay Per Click Advertising Campaign explained by Mass Media Dynamics.